Well, that’s what I promised my novel critique group, anyway… 😉 I’m not sure if I lost my mind DURING the writing of this book or if it’ll be gone AFTER the (first) finished version, but either way, I might have been nuts to promise it by that date. But I am determined! I’ll make it happen! Yay! Go me! (Waves the Happy Anise Writing Flag.)
And you know that there has to be a cookie crumb… 😉
Unless you were raised by the Amish on an island near Antarctica—and maybe even if you were—you almost certainly had no trouble recognizing that logo. (Yes, even if you’re one of those unbearably cool Portland hipsters. 😉
Why is that?
If you guessed that the Coca-Cola corporation spend lots and lots of money buying brand recognition, you’re right—but you’re only partly right. The answer is a lot more complex than it seems. And it holds the key for indie book marketing that just might really work.